Portal Dependency Ratio (PDR)
PDRShare of Qualified Demand Through Portals Versus Total Qualified Demand
Measured from observed datapublished
PDR measures real estate portal demand dependency.
By HomeSelf Research
pdrportal_dependencydistribution_costsreal_estate
Definition
PDR measures the share of qualified real estate demand that arrives through property portals versus total qualified demand. PDR = Qualified Demand Through Portals / Total Qualified Demand. Applicable sector: Real Estate.
PDR quantifies reliance on property portals for qualified demand. Lower PDR indicates stronger direct-to-property capabilities and lower distribution costs.
Conceptual Formula
PDR = Qualified Demand Through Portals / Total Qualified Demand.Methodology
Type
index construction
Data Sources
lead source datacrm systems
Confidence Level
high
Description
PDR = Qualified Demand Through Portals / Total Qualified Demand.
Limitations
- Excludes direct inquiries
- Qualified definition varies
Key Takeaways
Key Points
- PDR scales 0-1
- Real estate-specific metric
- Lead quality indicator
Target Audience
cfomarketing managersreal estate agents
Relevance Tags
pdrportal_dependencydistribution_costsreal_estate
Source Paper
Citation
For the Portal Dependency Ratio (PDR), see HomeSelf Research (2026), The Balance-Sheet Economics of AI-Mediated Demand.